The brand: Fascinated by the New York elite, Ralph Lauren created his first bestseller in 1968. The collection of short-sleeved polo shirts, available in 27 colors, was inspired by elegant New York dinner parties and weekends in the Hamptons. Over the years, blending the casualness of the American West with Bostonian classicism, Ralph Lauren invented the Anglo-American style known as "neo-British." He creates clothing and accessory collections for dressed-up and casual men. His chic sportswear line is a great success: polo shirts, shirts, sweaters, trousers, jackets, and coats.
Brand ID: 710766772003